One thing I’ve learned as I’ve gotten older is that you must have a “Life Strategy.” 

You need a life strategy if you want to create an extraordinary life.  It doesn’t matter what YOUR extraordinary life looks like.  

Some are dedicated to supporting their family…

Others want to help billions of people around the world…

Or perhaps you envision saving the environment. 

No matter what kind of life you dream of – extraordinary lives do not happen by accident.  

And that’s why you need a life strategy.

I didn’t always have a life strategy.  For example…

When I first moved to LA, I took whatever jobs I could get. 

In my 20s, all I worried about was collecting my next paycheck.

I acted in commercials, I modeled, and I waited tables for a living.

If I could pay tomorrow’s bills…

And if I could fund my car hobby…

I thought I was winning. 

Nowadays, I’ve realized this was a mistake.  If I could turn back the clock, I would not drift through my 20s like that again. 

Instead, I would create a life strategy.

Then, I would arrange the pieces of my life – like my career, my marriage, and my kids – around that strategy.

But, what exactly is a life strategy?

A life strategy is the overarching plan for how you can make your life fulfilling, successful, and happy – in all areas.

It’s about putting yourself first… even if you’re playing a supporting role in your relationship.

It’s about clarifying what you need as a whole human… and aligning your goals with those needs.

And it’s about uncovering your strengths and harnessing them to create the life you really want. 

For me, that means…

1. Nurturing my relationship with Grant

When I think about my strengths, I know my No. 1 superpower.  It’s my ability to support others and draw out their potential. 

I feel happiest when I take an active interest in Grant’s success… and when I bear his weight.

It’s why a core piece of my life strategy is nurturing my relationship with Grant. 

2. Supporting my community 

As I just mentioned, I feel happiest when I take an active interest in Grant’s success.  I also gain enormous satisfaction from supporting my community.

I’m a firm believer that “a rising tide lifts all boats.”  

It’s why I push myself to rise, so my community can lift with me. 

3. Raising happy, successful daughters 

I am committed to being a great mom.  In fact, my kids are senior to most things in my life. 

I want my daughters to see that extraordinary success is possible.  This is why I strive to be the best possible role model for my daughters.

I’m not just talking about being present for my kids (though quality time is essential).  

I’m talking about working hard in my personal life and in my business too. 

4. Expanding my empire 

If I want to support my community… and if I want to raise happy, successful daughters – I must expand my empire. 

I grew up with a lot of preconceived ideas about what was possible for someone like me.  

Once I eliminated my old beliefs, I realized I had an unlimited capacity for success.

Truth be told, it took years for me to throw off these ideas.

This is one of the reasons why I will not stop building my empire.  I’m on a mission to show my kids and my community that you can achieve anything you want in life. 

It’s why expanding my empire is a crucial piece of my life strategy.

The reality is…

Once you’ve created your life strategy, you will need to fund your dream life.  

Grant and I fund our life through our real estate investments and our businesses. 

It’s how we keep our lives in order and in control.

You might have watched the news recently.  So perhaps you’re thinking, “can I really fund my dream life when we’re about to enter a recession?” 

The short answer is: Yes you can.

You just need a different approach from the one you’ve been harnessing over the last few years.

What worked 1 year, 2 years, even 5 years ago… might fall flat in 2023. 

But you don’t need to worry.  Because Grant and I have something for you. 

It’s called the Unbreakable Challenge – and it’s a FREE online event happening from January 24-28.

This event will get your business set up for massive success in any economy…

So you can fund the life you really want. 

Here’s the link whenever you’re ready to sign up.

Build an empire, 

Elena Cardone

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