Working For a Monster

We define a Monster as a “legendary creature that combines multiple skill sets to dominate a market.” Monsters are typically Type A, first born, LEO’s, and High D’s on a DISC profile. They are great at taking charge, wanting to dominate, staying up all night in a crazed obsessed frenzy to win, and producing Monster numbers. What they many times are not great at is leading other people. They are selfish by nature, self-absorbed, narcissist, and so focused on the end that they see others as a hindrance and slow down to their progress. The challenge is that many of these people start their own companies or are elevated to leadership positions in companies they work for because of their drive and pure ambition. They may or not make good leaders and many times have expectations through the roof that nobody can meet. They can be incredibly hard to please and create as much dysfunction and chaos as anybody in the organization. Sound like your boss? In this show Coach Burt offers practical tips in how to work for and with the Monster and what the Monster can do to become a better leader that inspires people to get on the bus.
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Star of Discovery Channel’s “Undercover Billionaire,” Grant Cardone owns and operates seven privately held companies and a private equity real estate firm, Cardone Capital, with a multifamily portfolio of assets under management valued at over $4 billion. He is the Top Crowdfunder in the world, raising over $900 million in equity via social media. Known internationally as the leading expert on sales, marketing, and scaling businesses, Cardone is a New York Times bestselling author of 11 business books, including “The 10X Rule,” which led to Cardone establishing the 10X Global Movement and the 10X Growth Conference, now the largest business and entrepreneur conference in the world. The online business and sales educational platform he created, Cardone University, serves over 411,000 individuals and Forbes 100 corporate clients throughout the world. Voted the top Marketing Influencer to watch by Forbes, Cardone uses his massive 15 million plus following to give back via his Grant Cardone Foundation, a non-profit organization dedicated to mentoring underserved, at-risk adolescents in financial literacy, especially those without father figures.