Buy Home

When I said not to buy a home because it was a liability, it was an unpopular take. Now, the consensus shows more Americans are starting to feel the same way — with good reason. The latest reports indicate this may be the worst U.S. housing market to date… 

Last week, Gallup published the results of a survey about how Americans felt about the real estate market. 


While it is nice to have others agree with me, I don’t like that people are going through tough times. That is why U.S. citizens feel that way right now, but what is the cause?

Because of two things that never do well together: inflation and real estate…

EVERYTHING is Too High for Americans to Buy a Home 

One of the worst real estate investing mistakes is buying in a bad market. And, this year is the textbook definition of a “bad market.”

Not only is there an overall housing shortage, the homes available have become more expensive. 

The cost to buy an existing home has increased by 5% year over year. Further, it reached its highest cost ever for the month of March in 2024. 

But if by some luck you find a house and can afford it, you’re not out of the woods yet… 

The current mortgage rates are sitting at 7.09% — that’s double what they were pre-COVID. 

Long story short, these factors are strong evidence that this is the worst time to buy a home EVER. 

Nevertheless, let’s hope that is the case…. Because then, it can only get better. 

Be Great (despite the market),

Grant Cardone 

Disclaimer: This content is intended to be used for educational and informational purposes only. Individual results may vary. You should perform your own due diligence and seek the advice from a professional to verify any information on our website or materials that you are relying upon if you choose to make an investment or business decision. Investment, real estate, and business involve great risk and there is no guarantee of performance or results.We are not attorneys, investment advisers, accountants, tax professionals or financial advisers and any of the content presented should not be taken as professional advice. We recommend seeking the advice of a financial professional before you invest, and we accept no liability whatsoever for any loss or damage you may incur.

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Star of Discovery Channel’s “Undercover Billionaire,” Grant Cardone owns and operates seven privately held companies and a private equity real estate firm, Cardone Capital, with a multifamily portfolio of assets under management valued at over $4 billion. He is the Top Crowdfunder in the world, raising over $900 million in equity via social media. Known internationally as the leading expert on sales, marketing, and scaling businesses, Cardone is a New York Times bestselling author of 11 business books, including “The 10X Rule,” which led to Cardone establishing the 10X Global Movement and the 10X Growth Conference, now the largest business and entrepreneur conference in the world. The online business and sales educational platform he created, Cardone University, serves over 411,000 individuals and Forbes 100 corporate clients throughout the world. Voted the top Marketing Influencer to watch by Forbes, Cardone uses his massive 15 million plus following to give back via his Grant Cardone Foundation, a non-profit organization dedicated to mentoring underserved, at-risk adolescents in financial literacy, especially those without father figures.