Learning how to go viral on social media is more important to people than ever. And it isn’t because we want to be popular. 

Our online presence is important to us in both our business and personal lives. The fact that this isn’t going to change anytime soon is clear. 

I have built a virtual following of more than eight million people, which has had a direct impact on my revenue.

When seeking social media domination, this is what you need to master. 

Know the platforms and their personalities

The first thing you need to know if you want to go viral on social media is that each of these platforms caters to a different audience. 

This part is a lot like starting a new relationship. You test the waters and see what people respond to. The content you create and how you deliver your message has to be different for each one. Your content just won’t hit if it’s not curated properly. 

If you don’t understand the platform, it means you’ll never go viral on it.

People are completely different on their TikToks than on their LinkedIn profiles. Keep that in mind. 

@grantcardone Would You Have Given The $20 Million Back? #billionaire #grantcardone #investingtips #millionairemindset #moneytok ♬ original sound – Grant Cardone

Be everywhere to go viral on social media

Equally important is that going viral can’t happen with just being on one social platform. You have to do them all. I didn’t grow my following because I was only on the platform I liked best. 

My rule for anything you want to be successful in is:

Never rely on one action to accomplish anything of significance.

Whatever video or post took the internet by storm, there are hundreds of others from that same person with two likes and no comments. Being everywhere increases your chances of going viral. 

At the end of the day, learning how to go viral on social media is not easy or up to luck. You have to research your audience for each of these social sites. Then you have to post on all of them — a lot. 

It can happen for you, but it takes commitment

Now, to take your marketing skills to the next level and beyond, sign up for the 10X Workshop.

Be Great (and everywhere),

Grant Cardone  

Disclosure: This content is intended to be used for educational and informational purposes only. Individual results may vary. You should perform your own due diligence and seek the advice from a professional to verify any information on our website or materials that you are relying upon if you choose to make an investment or business decision. Investment, real estate, and business involve great risk and there is no guarantee of performance or results.

We are not attorneys, investment advisers, accountants, tax professionals or financial advisers and any of the content presented should not be taken as professional advice. We recommend seeking the advice of financial professional before you invest, and we accept no liability whatsoever for any loss or damage you may incur.

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Star of Discovery Channel’s “Undercover Billionaire,” Grant Cardone owns and operates seven privately held companies and a private equity real estate firm, Cardone Capital, with a multifamily portfolio of assets under management valued at over $4 billion. He is the Top Crowdfunder in the world, raising over $900 million in equity via social media. Known internationally as the leading expert on sales, marketing, and scaling businesses, Cardone is a New York Times bestselling author of 11 business books, including “The 10X Rule,” which led to Cardone establishing the 10X Global Movement and the 10X Growth Conference, now the largest business and entrepreneur conference in the world. The online business and sales educational platform he created, Cardone University, serves over 411,000 individuals and Forbes 100 corporate clients throughout the world. Voted the top Marketing Influencer to watch by Forbes, Cardone uses his massive 15 million plus following to give back via his Grant Cardone Foundation, a non-profit organization dedicated to mentoring underserved, at-risk adolescents in financial literacy, especially those without father figures.

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