Episode 2 – “The Marketing Challenge”

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Season 2 of Whatever It Takes continues with episode 2. There are 7 billion people on the planet and Grant needs to find just a few that are ethical, disciplined, and GREAT. Everyone says they have whatever it takes, that they are the best of the best and that they can deliver, but when Grant finds out where they live, what they think about, who they spend most of their time with will he really find people who have whatever it takes? See how the candidates react to the different situations Grant puts them through. How would you respond? It has been said that if you bring a man out to play golf or play a game of poker, just get him into a game and you will meet him for the first time. Competition brings things out of people that ordinary situations never will. This is whatever it takes!

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Star of Discovery Channel’s “Undercover Billionaire,” Grant Cardone owns and operates seven privately held companies and a private equity real estate firm, Cardone Capital, with a multifamily portfolio of assets under management valued at over $4 billion. He is the Top Crowdfunder in the world, raising over $900 million in equity via social media. Known internationally as the leading expert on sales, marketing, and scaling businesses, Cardone is a New York Times bestselling author of 11 business books, including “The 10X Rule,” which led to Cardone establishing the 10X Global Movement and the 10X Growth Conference, now the largest business and entrepreneur conference in the world. The online business and sales educational platform he created, Cardone University, serves over 411,000 individuals and Forbes 100 corporate clients throughout the world. Voted the top Marketing Influencer to watch by Forbes, Cardone uses his massive 15 million plus following to give back via his Grant Cardone Foundation, a non-profit organization dedicated to mentoring underserved, at-risk adolescents in financial literacy, especially those without father figures.