Tyron Kyle Adams, 10X Pitch-Off-Winner

More great news from the 10X Hub in South Africa and the Grant Cardone Foundation. We are excited to announce the third 10X Pitch-Off winner, Tyron Kyle Adams! 

The third recipient of the $35.000 seed money, 29 year-old Tyron Kyle Adams, has combined his love of food and music when he co-founded Kumin & Khords.

Tyron says he named the company this way because cumin is his favorite spice and “khords” refers to the musical aspect of his business. He changed the words’ normal spellings with Ks to honor the names of his two young children. 

The story behind Tyron Kyle Adams’ Kumin & Khords

Tyron was born and raised in Wellington in the Boland region of Western Cape, South Africa. For his formal education, he studied Hospitality at Boland College, then Music Production at Boston.

10X Pitch-Off-Winner Tyron Kyle Adams

He worked at several establishments in the hospitality industry before COVID. But when that industry took massive financial hits during the pandemic, he decided to strike out on his own. 

In short, he was motivated to work harder

Kumin & Khords is an all-in-one restaurant, catering, and entertainment service. Tyron himself is a DJ.

After getting involved with the 10X Hub, his business has grown by 752%. He attributes this to planning, budgeting, and delegating skills.

It all comes down to being disciplined… Go for it, just do it! Do not let fear hold you back. You obtain much more knowledge and gain experience by joining the Hub.

— Tyron Kyle Adams on his 10X Hub experience

Another great thing he wants to do with his business is to hire at-risk youth. His community has suffered a rash of gang violence in the past few years; stabbings, in particular. Some of the awarded money will go towards that staffing and a new facility. 

We are so excited to see what he does next. Check back here for us to announce our final winner and more 10X Hub updates. 

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Star of Discovery Channel’s “Undercover Billionaire,” Grant Cardone owns and operates seven privately held companies and a private equity real estate firm, Cardone Capital, with a multifamily portfolio of assets under management valued at over $4 billion. He is the Top Crowdfunder in the world, raising over $900 million in equity via social media. Known internationally as the leading expert on sales, marketing, and scaling businesses, Cardone is a New York Times bestselling author of 11 business books, including “The 10X Rule,” which led to Cardone establishing the 10X Global Movement and the 10X Growth Conference, now the largest business and entrepreneur conference in the world. The online business and sales educational platform he created, Cardone University, serves over 411,000 individuals and Forbes 100 corporate clients throughout the world. Voted the top Marketing Influencer to watch by Forbes, Cardone uses his massive 15 million plus following to give back via his Grant Cardone Foundation, a non-profit organization dedicated to mentoring underserved, at-risk adolescents in financial literacy, especially those without father figures.


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