As business owners we stay up at night reviewing sales goals, growth ideas, expansion, and new ideas on how to penetrate the market or grow our market share. There is a tremendous amount of complexity surrounding the growth of any business. Where do we start? Where should we spend marketing dollars? How do we grow our market presence? How do we articulate what makes us different and better than others? How do we build a customer experience that is so compelling that our customers begin advocates driving up our refer-ability? In this episode of Super Coach, Coach Micheal Burt explains how to make your business simple.