Believe it or not, there really is a #1 rule to make more sales.
One that’s critical to understand…
…and one that’s consistently violated by salespeople.
And worse yet?
Violating this rule doesn’t just cause problems in sales — it causes issues in all your communication.
Including your friends and family.
Ready? Here it is…
Always, Always, Always Agree With Your Prospect.
If they say up is down, or black is white… Agree.
Let me be clear on this.
If you want an agreement, you have to be agreeable.
Because people are attracted to and move towards agreement.
Period. Full stop.
Don’t believe me? Well, look at your own life.
Who are you more inclined to spend time with?
Someone who you find yourself in agreement with? Or someone disagreeable and argumentative?
See, if you disagree with your prospect’s objections…
They’ll solidify that objection and become difficult to deal with.
Because the simple truth is…
People want to be right.
So, let them!
Agree. Acknowledge. Make them feel right…
And then move from the agreement into the negotiation and close.
Because at the end of the day, it’s not your job to be right…
It’s your job to make the sale.
Try it out for a month, and let me know how it goes.
Be Great,
Grant Cardone
P.S. Want to uncover all my rules of selling…
…plus, the 3 massive business trends that will quietly revolutionize the world economy in Q2?
Then join me and a handful of world-class business titans at the FREE 10X Business Summit.
It’s a free event with no strings attached…
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