Richard Wilson & Grant Cardone

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This week on Power Players Grant Cardone interviews Richard Wilson, CEO of Family Offices—a wealth management company. He takes care of families that have a net worth of over $100 million dollars. He has over 50 families with a net worth of over $1 billion.

Richard tells the story of when he was young he got paid a penny a page to read books. If you read books, your brain will be worth millions of dollars. Read 3-5 books in your space each week and in a year or two you’ll be a global expert. Treat every book like it’s worth $30,000 so you can build your million-dollar mind. Richard gives tons of great business advice in this episode, including the strategy of giving away a lot of content in order to get exposure and get known in your space. Identify a problem and let your audience come to you. Rather than trying to spear a fish in a lake, be the grizzly bear standing in the stream waiting for the fish to jump into his mouth. Become an authority in your sandbox and aggressively give value to people.

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Star of Discovery Channel’s “Undercover Billionaire,” Grant Cardone owns and operates seven privately held companies and a private equity real estate firm, Cardone Capital, with a multifamily portfolio of assets under management valued at over $4 billion. He is the Top Crowdfunder in the world, raising over $900 million in equity via social media. Known internationally as the leading expert on sales, marketing, and scaling businesses, Cardone is a New York Times bestselling author of 11 business books, including “The 10X Rule,” which led to Cardone establishing the 10X Global Movement and the 10X Growth Conference, now the largest business and entrepreneur conference in the world. The online business and sales educational platform he created, Cardone University, serves over 411,000 individuals and Forbes 100 corporate clients throughout the world. Voted the top Marketing Influencer to watch by Forbes, Cardone uses his massive 15 million plus following to give back via his Grant Cardone Foundation, a non-profit organization dedicated to mentoring underserved, at-risk adolescents in financial literacy, especially those without father figures.