A poll showed that 96% of people knew who Donald Trump was and he has owned and commanded a spotlight for an astounding four decades. We would be hard pressed to find many people who can get and keep people’s attention for that long. I’m not condoning or supporting Trump but I will say this, he sure does know how to build a personal brand. In your business you’ll have to learn how to get and keep attention. You’ll have to learn how to cut through the noise to create some noise. You’ll have to beat to your own drum. You’ll have to stand out vs. fit in and you’ll have to have some serious convictions that others will line up with if you ever plan on going all the way. In this show Coach Micheal Burt shows you how to get the kind of attention you need to build and sustain your business.