Grant Cardone offers insights and advice to help the middle class break out and achieve true freedom in business, career and finance. Each week NY Times best selling author, self made multimillionaire entrepreneur and international sales expert Grant Cardone focuses on matters affecting the middle class. Whether it’s jobs and careers, finance, entrepreneurship, Grant’s real, raw in-your-face delivery serves as a wake up call for anyone ok with just being comfortable. The Cardone Zone is like no other business show presently on air. After one viewing you’ll be inspired to make success your duty, responsibility and obligation as you break free of the middle class and break into true freedom. Today Grant is talking about how and why you need to setup your own TV program. Why do you want a TV show? What will you talk about? You need attention for your brand. You don’t need a TV wall and a microphone when you start. When Grant started he was doing Skype calls. You just need attention. Money follows attention. I’m going to show you why you drop, what you drop and where to drop it. Control your own media. Control your own message. You need content. 1. Why – You need a place to get known. 2. What – What is your brand? What is your message? 3. How – You make the commitment to get started. 4. Where – Everywhere you can put it. YouTube, Twitter, Facebook, anywhere “There are two types of people who will last on this planet, people that either assist revenue or create it themselves.” – Grant Cardone You need to get the sucky shows out of you. Don’t take them down. Leave them up. Let it be known. Get the attention. Deliver 52 shows over the next year—1 show per week. Solve problems. Broadcast surveys. Broadcast solutions. Broadcast projects.