10X Growth Con alum Bethenny Frankel became a household name from appearing on “The Real Housewives of New York (RHONY),” where she made $40k an episode! Most assume that’s how the TV star earned the majority of her estimated $80 million net worth. But the truth of the matter is a much more interesting story…
In fact, Bethenny’s real rise to fortune came from a low-calorie cocktail she nicknamed “The Skinnygirl Margarita.”
Although the other “RHONY” would make fun of Frankel for her concoction, she got thousands of viewer requests for the recipe…
And she was smart enough to open the door when opportunity knocked.
Bethenny Frankel Claims Reality TV Was “The Best Commercial for SkinnyGirl”
Besides the television audience, the celebrity entrepreneur’s diet-friendly drink caught the attention of Beam Global, a product development agency.
When everything was said and done, Bethenny Frankel received $100 million dollars from the sale of the Skinnygirl branding. She attributes the payout to her negotiation skills.
“I’m not overly aggressive; I’m extremely fair… Everyone should be taking a risk but also having a reward. I’m a very straightforward negotiator with buying houses and doing business. I know what I want, the number I want, and that’s what I say,” Bethenny shared with InStyle.
However, there was a caveat that Frankel made sure to include in the deal.
She reserved the right to license the SkinnyGirl brand to other products…
An Empire Beyond Beverages
Due to the Real Housewife’s wise foresight, she has been able to expand the Skinnygirl brand far beyond anyone’s expectations.
“I have a multi-million-dollar shapewear business, a multi-million-dollar microwave popcorn business with Conagra… A very successful, high, high multi-millions of dollars supplement business that’s at Walgreens. So I have these businesses, some of them that have been around for a decade,” an interview with Variety revealed.
At the end of the day, Bethenny Frankel has become a multi-millionaire from a drink she made in her kitchen. It just goes to show that brilliant business ideas are everywhere if you know how to see the big picture.
For more great success stories from celebrity speakers and insights on how to spot profitable ideas, join us for 10X Growth Con 2023 here.
Until then, be great and pay attention when opportunities arise.
Featured image source: Bethenny Frankel Website; additional editing by GCTV Staff
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